Business Books
Latest Contributing Articles
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Gen-Y Size Your Business Book Review
New book tells readers how to hire, work with, manage, and motivate Gen Y workers. With almost 80 million Gen Yers, information provided by the author is invaluable.
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Business Secrets & Success Models
Five business secrets and success communication models are revealed in "Understanding Other People: The Five Secrets to Human Behavior," by Beverly D. Flaxington.
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Making Sales Presentions Like a Master
Sales presentations are often dry and stuffy, but not when Steve Jobs adds his dramatic flair to them. Carmine Gallo dissects what makes Jobs such a great presenter.
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Review of Little Voice Mastery
Sales guru Blair Singer says that daily decisions are often guided by secret little voices. He explains what they are, where they come from, and how to manage them.
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Innovation Management in Business Asia
"'Inspire to Innovate - Management and Innovation in Asia"' examines the inherent problems for introducing creative management in Asia. Western managers will learn, too.
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Review of Economics for Real People
Many people find economics to be a daunting subject, but its principles are made accessible by Gene Callahan's introduction to the ideas of the Austrian School.
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Book Review of Martin Lindstrom's Buyology
Martin Lindstrom pioneers the use of neuroscience to investigate consumer "Buyology" - the subconscious thoughts, feelings, and desires that drive purchasing decisions.
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No-Compromise Leadership by Neil Ducoff
In No-Compromise Leadership, business consultant Neil Ducoff lays out a tough course for business leaders: take responsibility for everything that goes wrong, and fix it
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Jerry Newman's My Life on the McJob
He wanted to find out how a fast food chain works after he was unapologetically offered a second burger after his daughter nearly swallowed a condom.
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Getting Started as a Freelance Writer
This detailed guide shares proven methods for beginning freelance writers to jumpstart their careers, find work, get published, and earn $50,000 to $100,000 per year.
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Book Review: Panic Edited By Michael Lewis
Michael Lewis, best-selling author of Liar's Poker, has picked a collection of articles by various authors on modern financial crises starting with Black Monday in 1987.
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